Driven Brands Appoints Danny Rivera to Chief Operating Officer Role

Driven Brands Holdings Inc., recently announced the appointment of Danny Rivera to the newly-created role of chief operating officer effective February 20, 2023, reporting to CEO Jonathan Fitzpatrick.

“Danny has been a trusted and invaluable partner over the past decade as we built our unique, holistic automotive services platform. As chief operating officer, he will play a critical role in integrating the operations across our offerings and driving our share of wallet strategy to fully unlock the power of our data ecosystem with more than 29 million unique customers,” said Fitzpatrick.

Rivera has more than 20 years of experience in the consumer and retail category, most recently serving as executive vice president and group president, maintenance, and earlier in a number of executive positions, including serving as the company’s chief information officer and president of Meineke. Prior to joining Driven Brands in 2012, he served in a variety of leadership roles at AutoNation, Burger King, General Electric and Motorola.

“I am humbled to be appointed to this newly created chief operating officer role. Building on the incredible foundation that our team has created, I am committed to further differentiating our value proposition across our growing platform by more deeply integrating our offerings to meet our customers’ car care needs,” said Rivera. “It is a privilege to work with our segment teams that are leading these iconic brands and I have never been more excited about the potential to drive more value for our customers and ultimately our shareholders.”

Mo Khalid will succeed Rivera in the role of executive vice president and group president, maintenance, leading both Take 5 Quick Lube and Meineke. Khalid is joining Driven Brands from his most recent role as senior vice president, field operations, at Great Wolf Resorts. Previously, he served as the vice president and chief operating officer of Meineke at Driven Brands.

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